The starting point of strategy implementation<\/a> is a market attractiveness competitive portfolio, a SWOT analysis and standard strategies, strategic directions and options, SMART goals and results for the next 3-5 years, as well as the necessary funds, time, resources and measures.<\/p>\n The three major task blocks are the operationalization<\/a>, the institutionalization<\/a> as well as the monitoring and evaluation of the strategy<\/a>.<\/p>\n The behavioral perspective of strategy implementation, Organizational Development (OD), includes the planned, systematic and goal-oriented change of organizational structures and processes as well as the behavior of the employees of a company with the help of the coordinated use of social science methods.<\/p>\n<\/div>