Application areas of generative artificial intelligence, or GenAI for short, are often examined from a technical perspective. With regard to HR, automation, recruiting and the evaluation of employee data are often mentioned. That´s all? This article takes a different perspective. […]
In a declining global economy, the return on investment from digital transformation is an urgent question that needs to be answered. […]
I´ve read and heard a lot of times in the last few months: The pandemic has accelerated digitization. The examples then given in this context may all be correct. I ask myself the question: Are these examples just born out of necessity, or is there a strategic concept behind them? […]
About a year ago the BMI Lab posted a very interesting blog post. We would like to reproduce this in excerpts below. A business model consists of four dimensions: (WHO) is the target customer and what his/her needs, (WHAT) is the value proposition and with the help of which products and services is it generated, [...]
For years, insurers have worked on improving customer experiences and on the necessary sales and marketing channels. Derived from this, the internal provision of services is also “available”. […]
